More and more of us are ordering our flowers online. The offer of low prices and greater convenience lure us in. Online flower shops can keep prices down because the website is the store and the flowers are often delivered from central warehouses. In some cases however a portion of the sales placed on the website is passed on to local florists for fulfillment and delivery. Because of this online florists have been growing around 2.5 percent annually in the past 5 years. Revenue for walk-in flower shops has dropped by 1.2 percent each year during the same time period, according to IBISWorld and their report "Online Flower Shops: Market Research Report."